Popping bubble wraps is intensely satisfying, isn’t it? That is because the human brain receives feel-good chemicals, like dopamine, whenever there is a release of pressure.
Fishop invites you to experience the same surge of happy hormones with these ikura (salmon roe). Feel the unbridled joy in every mouthful as the little orbs burst and explode with briny juices. The complex aftertaste of the shoyu marinade gives an additional kick of dopamine that will keep you kicking in joy. Shiawase!